Fear can stop you in your tracks and really wreak havoc on your productivity. Learning more about where that fear comes from, can empower you to push beyond comfort zones and turn you into a high-performance selling machine.
Understand where your fear comes from: is it a lack of knowledge about the product? Is it a fear of rejection? Once you understand the root of your fear, you can start to work on addressing it.
Build confidence in yourself: this can be done through things like studying up on your product, or attending sales training courses. The more knowledgeable and confident you are, the less fearful you will be.
Challenge yourself: if you find yourself getting too comfortable in your sales process, it’s time to mix things up. Challenge yourself to try new things, and push yourself outside of your comfort zone. This will help you to grow as a salesperson, and conquer any fear that is holding you back.
Practice, practice, practice: whether it’s role-playing with a colleague or friend, or just going over your sales pitch in your head, the more you do it, the better you’ll get – and the more confidence you’ll have.
Conquering fear is an essential part of becoming a successful salesperson. By understanding where your fear comes from, and taking steps to address it, you can build the confidence you need to close more deals and grow your business.
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