If you have been in sales for any period of time you have likely heard sales objections that defy any common sense. Of course many of these creative sales objections are because your prospects are confused, have other priorities, are not the decision makers etc. For many people, giving a sales objection lie is just a way to handle the social awkwardness that comes with saying “no”.
When you encounter an absurd objection, it can be tempting to just give up and move on to the next customer. But with a little creativity, you can turn even the most absurd objection into a sales opportunity. Here’s how to handle absurd sales objections:
1. Acknowledge the objection. The first step is to simply acknowledge that you’ve heard the objection and that you understand where the customer is coming from. This shows that you’re listening and that you’re trying to understand their needs.
2. Restate the objection in a different way. This helps to ensure that you understand the objection and that you’re not just agreeing with the customer for the sake of agreeing. It also helps to clarify the objection for the customer.
3. Ask a question. After you’ve restated the objection, ask a question about it. This shows that you’re still engaged in the conversation and that you’re interested in finding a solution.
4. Offer a solution. Once you’ve asked a question, it’s time to offer a solution. This is where you’ll need to be creative, as you’ll need to come up with a solution that meets the customer’s needs while also addressing their objection.