Sales Tips

Medical Device Reps: The One Thing to Focus on That Makes All the Difference

Doctors are bombarded with medical equipment sales. To the physician, all the pitches sound the same. Sure, they might have personal preferences — just like some of us prefer Fords and others only buy Chevys. They know there are strict regulations ensuring their DME is diagnostically sound. Maybe some features make your product a notch above the rest, but the equipment is overall very similar. What makes the difference? No, it’s not the equipment itself. No, it’s not the quality…

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February 5, 2019
Read more about the article The Breakthrough Way to Make Sure No Lead Gets Left Behind
Sales Tips

The Breakthrough Way to Make Sure No Lead Gets Left Behind

When I was a sales manager, I was ready to close the biggest deal of my life. I met this guy, we clicked, and our products were a great fit. He told me, “Clayton, I really like you and what you’re offering. We are a perfect fit. I’m going to be your biggest customer and your best customer forever — but I need six months.” So I bought a big bottle of champagne, put it in my desk drawer, and waited…

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January 22, 2019
Sales Tips

How to Prospect Smarter and Bring in More Sales Leads

The key to smart sales prospecting can be summed up in two easy steps. Do it. Follow up. And get both down to a science. But don’t worry — we won’t leave you to figure out the details on your own. With these three techniques for how to prospect smarter, you’ll see just how many people you need to reach to hit your goals and what to do once you’ve made contact. 1. Work Backwards You’ve got dinner plans across…

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October 10, 2017
Sales Management / Sales Tips

A Sales Lead Management Process You Can Count On

Want a more profitable business? (Dumb question. Of course you do.) Whether you've been around for a while or are just starting up, every smart business owner wants to increase their sales. So what’s your lead tracking process? Too often, a quality system for tracking leads falls through the cracks — and so do potential customers. It’s tempting to take each lead individually and patchwork your responses based on what’s worked in the past. But that’s not the most effective…

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August 8, 2017