Sales Tips

Use These Sales Follow-Up Strategies to Replace “Just Checking In”

You’ve just met with a prospective client. The meeting went well and you gave the guy a business card, but let’s be honest. That card probably went in his pocket and will eventually wind up in the sock drawer. Now, you need a killer follow-up strategy. Thanks to the onslaught of social media, emails, and texts we’re faced with each day, your follow-up won’t naturally stand out. But a follow-up email is your virtual business card, and if done well,…

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January 12, 2016
Sales Tips

Salespeople: Avoid These Email Etiquette Mistakes

How many emails do you click through in a day? 75? 100? More? Reading emails is an exercise in snap judgement. You see an email that isn’t visually appealing – trash. Another one has a generic subject – trash. Then, you come across a message from a salesperson. They have a product that may actually work for you, but the email has some mistakes at the beginning. What’s your reaction? Trash. Now, let’s flip the scenario for a minute. Do…

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November 17, 2015
Sales Tips

How to Write the Perfect Sales Email

Who doesn’t get bombarded with sales emails every day? When I open my inbox each morning, message after message blasts me with the latest opportunity only available for a limited time only. My favorite button: delete. Turns out, it’s not just me. In fact, 35% of email recipients open emails based on the subject line alone. Conversely, 69% of email recipients report email as Spam based on that same subject line (Convince and Convert). So how do you get your…

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September 29, 2015