Recording Sales Calls: Should You Fear “Big Brother”?
Mention that you want to record calls at the office and the dirty looks (along with an accusation of “Big Brother”) will quickly follow. But despite the bad rap that accompanies listening in, there’s nothing to fear and everything to gain. Professional athletes replay game tape over and over to scrutinize their every move and see how to improve. As a salesperson, you should do the same. It’s normal to feel apprehensive, but analyzing your calls isn’t a means of…