A Proven Process for Turning Angry Customers into Advocates

Many companies don't pay enough attention to answering customer calls quickly and nicely. But those initial five seconds can really shape what customers think of your company.Think about it: if I call different companies, I'll get different experiences based on how they handle my call. And most of the time, those first few seconds of the call make a big impression.Here are five simple rules to make those first five seconds count and provide better customer service: Sound Caring: When…

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The First 5 Seconds: The Secret to Providing Better Customer Service

Because live customer service doesn’t go viral the way social media interaction can, companies often overlook the importance of call response. But the first five seconds can make or break a customer’s impressions of your company.If I call ten different 800 numbers and reach ten different customer representatives, I’ll have ten different customer experiences. And each of my impressions will be created in the first few seconds of the call.How good is your team at customer service? Here are my…

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