Why Home Restoration Businesses Are Wasting Their Time Without Sales Lead Management Software

Restoration companies need to be in the right place at the right time. When the flood comes, the fire consumes, or a pipe bursts, your company wants to be on speed dial. But how do you get your restoration company on their short list? In home restoration, you depend on referrals. Sure, you go through … Read moreWhy Home Restoration Businesses Are Wasting Their Time Without Sales Lead Management Software

Craft Beer Distribution: How to Get Your Beer into More Restaurants

A guy walks into a bar — not just any bar, a brewery. This place makes great beer — but no one knows about it yet. So the guy asks the owner, “Have you thought about getting your beer into more restaurants and bars?” “Are you a distributor?” “No, but I know a way you can … Read moreCraft Beer Distribution: How to Get Your Beer into More Restaurants

How to Sell Food Products to Grocery Stores Without Competing on Price

If you’re like most wholesale grocers, you work more with existing accounts than new customers. You built a client list early on, and now you focus on their orders and maintaining their accounts. Most of the time, they need the same products, depending on the season, and you essentially just take their orders. You can … Read moreHow to Sell Food Products to Grocery Stores Without Competing on Price

5 Steps to Build a Steady Home Health Marketing Pipeline

If you’re in home health marketing, you’ve got a unique set of challenges. You’re not marketing to people who will buy your service, but to the people you want to recommend it to. You’ve got a guy being discharged from the hospital who needs home health aftercare. Who gives him the referral? The hospital. And … Read more5 Steps to Build a Steady Home Health Marketing Pipeline

Tell the Story, Make the Sale: Sales Conversation Starters to Improve Your Pitch

How much does a polar bear weigh? Answer: Enough to break the ice. Okay, maybe it’s the cheesiest pickup line ever, but it accomplishes an important task: it opens the door to conversation. The best sales conversation starters do the same. They tell a short story to open conversation — a story about what problem you … Read moreTell the Story, Make the Sale: Sales Conversation Starters to Improve Your Pitch

How Medical Equipment Salespeople Can Get the Most Out of Sales CRM Software

Who doesn’t love a good lunch with friends? And if you can expense that lunch and have the potential for sales, that’s even better, right? People who sell medical equipment know this first-hand – their success is based on a series of touches. Doctors don’t come in and say, “Oh yeah, I need a portable ultrasound … Read moreHow Medical Equipment Salespeople Can Get the Most Out of Sales CRM Software

Be Brief, Be Brilliant, Be Gone: A Lesson In Sales Cold Call Training

The busier the prospect, the better the prospect they are. I’ve spent most of my career owning business-to-business call centers and teaching people the tricks of the cold-calling trade. And we find this to be true across the board. If you’re finding the right prospects, they won’t have much time to talk to you. It’s not that they hate … Read moreBe Brief, Be Brilliant, Be Gone: A Lesson In Sales Cold Call Training

What Parking My Car Taught Me About Sales Success

A few months ago, I was doing a three-part training for New York Life agents. In these types of training, you get to know each other during multiple sessions as you observe and interact. Well, apparently one guy had noticed how I parked from the conference room window. So, as I walked into the third … Read moreWhat Parking My Car Taught Me About Sales Success

Sales Funnel Management: Close More Deals by Eliminating the Noise

sales-funnel-management

If you’re looking to move your prospects from possibility to purchase, it’s time to reexamine your sales funnel management. At the top of this metaphorical funnel are any people who could potentially buy. Then, as they move closer to being a client, they move down the funnel. But how does this funnel really help the … Read moreSales Funnel Management: Close More Deals by Eliminating the Noise

Make Yourself a Better Salesperson by Focusing on the Sales Activities That Matter

Salespeople will do what they like to do, not what they need to do. If it’s uncomfortable to make cold calls, they’ll find a way to justify doing something else — like sending an email or writing up a proposal. But when you’re focusing on sales activities, you need to dedicate time to the activities … Read moreMake Yourself a Better Salesperson by Focusing on the Sales Activities That Matter